Why is it so easy for companies to spend $1M+ for paid media each and every month but spending $1M a year (or a lot less) for an organic strategy and content is tough? Because you can’t show ROI for organic content. Or can you? I’ll show you how.
Ditch The Marketing Funnel, Build A Flywheel
Organic content is not just 'top of the funnel,', it's also 'customer retention.'
And who came up with a 'marketing funnel' anyway?
Why do you work so hard to convert a customer and then simply let them out at the bottom?
Content Marketing Strategy is Telling The Best Story
Content marketing strategy is not 'how can sell the most products?'